The future of marketing is here, and it's not what you may be expecting. Follow along with Mathew Sweezey, marketing futurist and Principal of Marketing Insights at Salesforce as he shares with you the secrets of breaking through to the modern buyer. Showing you why our old models of PR are failing, and why participation is now more powerful than publication, the new world of automation 2.0, the need rise of the CXO, and the reason your brand must adopt a new idea of marketing to break through. The fast pace and electric presentation will give you the insights you need to set a better course for your brand and truly break through to the modern consumers.
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The future of marketing is here, and it's not what you may be expecting. Follow along with Mathew Sweezey, marketing futurist and Principal of Marketing Insights at Salesforce as he shares with you the secrets of breaking through to the modern buyer. Showing you why our old models of PR are failing, and why participation is now more powerful than publication, the new world of automation 2.0, the need rise of the CXO, and the reason your brand must adopt a new idea of marketing to break through. The fast pace and electric presentation will give you the insights you need to set a better course for your brand and truly break through to the modern consumers.
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Mathew Sweezey,
Salesforce

Presentation title:

The Future of Marketing

About the video:
The future of marketing is here, and it's not what you may be expecting. Follow along with Mathew Sweezey, marketing futurist and Principal of Marketing Insights at Salesforce as he shares with you the secrets of breaking through to the modern buyer. Showing you why our old models of PR are failing, and why participation is now more powerful than publication, the new world of automation 2.0, the need rise of the CXO, and the reason your brand must adopt a new idea of marketing to break through. The fast pace and electric presentation will give you the insights you need to set a better course for your brand and truly break through to the modern consumers.
About the speaker:

Mathew is Principal of Marketing Insights for Salesforce.com, and regarded as one of the top minds on the future of Marketing. A consummate researcher and thinker, Mathew’s work is often cited leading publications such as Mashable, VentureBeat, PCWorld, CMO.com, Information Week, Forbes, and Huffington Post, and numerous others. Mathew is a frequent speaker at conferences around the world and routinely works with the worlds largest and most well respected brands including: NATO, MIT, UPS, HomeDepot, NASCAR, Verizon, and Dell.