“Driving our strategy forward is very new. [With Percolate], we can take our content and divide it across storylines, and we can realize if we are missing a strategic editorial component in a powerful and intentional way. ”
Percolate Success Story: Land O’Lakes
Joe is a longtime journalist and web news editor, turned communications channel manager. He occupies the ever-growing space between digital platforms, editorial planning, and meaningful storytelling. And he might be slightly obsessed with outcome-focused measurement.